Jollibee Foods Corporation (JFC) opened its 3rd Canada store and is on its way to setting up a total of 100 Jollibee Canada stores in five years.
The Filipino fast food chain officially opened its third Jollibee Canada store on June 12 as the country commemorated Philippine Independence Day two months after it opened for business in April. The newest store in Scarborough, Ontario opened its doors to similar reception as what was experienced by the Winnipeg North Plaza branch and the first Jollibee Canada store in Winnipeg’s Ellice Avenue.
JFC CEO Ernesto Tanmantiong revealed in a CityNews video report by Richard Southern of plans to expand the number of Jollibee Canada stores to 100 in five years.
“Our next store is in Mississauga. That will be our fourth store in Canada. We’re planning to open 100 stores in the next five years,” announced CEO Tanmantiong.
The Jollibee chief said the aggressive expansion is due to the “warm support from the people of Canada.”
Canadian Prime Minister Justin Trudeau was even spotted in 2017 visiting the first Jollibee Canada store in Winnipeg.
The Canadian press report noted how people continue to line up outside the Jollibee stores just to have the popular Jollibee Chicken Joy and Jollibee Spaghetti, among other products.
Jollibee Canada also offers the Filipino dish of “pancit palabok” which CityNews Business Editor Southern sampled and praised.
Jollibee Chicken Joy has been acknowledged as one of the best fried chicken available in the United States.
The homegrown food chain has recently entered the European market via Jollibee Italy
Jollibee is currently looking for franchise owners for its expansion in Canada.