Pepsi is revolutionizing the carinderia dining experience in Davao City with its new campaign, Pepsiterya. This innovative initiative, combining the words “Pepsi” and “cafeteria,” aims to give local eateries a modern twist, offering a fresh, vibrant, and appetizing environment for Filipino diners.
Carinderias often face challenges such as limited seating, poor ventilation, and a lack of visual appeal. Pepsi addresses these issues by upgrading the ambiance with social media-friendly features like eye-catching Pepsi-themed graffiti, pulse fans, and colorful dining accessories. These enhancements aim to make every visit more enjoyable and share-worthy.
“Empowering local communities is an integral part of PepsiCo’s pep+ agenda,” the company stated. “This campaign reflects Pepsi’s dedication to uplifting the carinderias that play a vital role in Davao’s local economy and culture.”
The Pepsiterya campaign also highlights the rich flavors of Mindanao’s culinary heritage. Customers can savor delectable dishes paired perfectly with the refreshing taste of Pepsi.
Davao City will be the first to experience this unique dining upgrade, with multiple carinderias set to showcase the transformed setup.
Stay tuned for this one-of-a-kind Pinoy dining experience! Learn more about Pepsiterya by visiting Pepsi Philippines’ official pages on Facebook, Instagram, and TikTok.
Discover how Pepsi is bringing a fresh twist to everyday Pinoy dining with Pepsiterya! Share this inspiring story of local empowerment and invite your friends to visit a transformed carinderia in Davao City soon. Head to Good MSME stories for more!
Join our vibrant Good News Pilipinas community, where we celebrate the achievements of the Philippines and Filipinos worldwide! As the Philippines’ No. 1 Website for Good News and proud winners of the Gold Anvil Award and Lasallian Scholarum Award, we invite you to connect, engage, and share your inspiring stories with us. Together, let’s shine a spotlight on the stories that make every Filipino proud. Follow us on all platforms through our LinkTree. Let’s spread good news and positivity, one story at a time!
