Journey’s Filipino frontman, Arnel Pineda, is bringing the Cha-Ching Asian basic money management skills teaching program to the Philippines.
The Cha-Ching classroom is a light duty truck designed with Cha-Ching artwork and filled with library material and teaching aids. The truck also carries whiteboards and chairs that can be set up beside the truck for learning sessions.
Cha-Ching promotes literacy and numeracy to children aged seven to 12 in less privileged communities.
The financial skills learning program is introduced in the country by the Arnel Pineda Foundation and Prudence Foundation of Pru Life UK. It was first launched in 2011 in Hong Kong.
“We are always looking for opportunities to expand our outreach to children to empower them with literacy and numeracy skills so they can have brighter futures,” shared Prudence Foundation executive director Marc Fancy. “We are thankful that our partnership with Arnel Pineda in producing a remake of the Cha-Ching Charity song resulted in much benefit for Typhoon Yolanda survivors. This success has enabled the launch of this new initiative to bring learning closer to children whose access to education is limited.”
Journey’s Pineda collaborated with Cha-Ching in 2014 to release a special recording of the Cha-Ching Charity song. The Department of Education in April 2012 moved for the integration of the Cha-Ching in the Grade 2 curriculum.