Filipino Chef Josh Boutwood has been named the first ambassador from the Philippines for the French brand, Elle & Vire.
Chef Josh is known for his progressive dining concepts which earned him the Young Talent of the Year award from La Liste, a restaurant finder and gastronomic ranking system based in France.
The leader of the homegrown restaurant Test Kitchen, as well as Savage and Helm, was announced in a virtual presser on February 8, 2022, as having made it to the prestigious Elle & Vire Professionnel’s Chef Ambassador Program.
Boutwood is joining the program involving 17 culinary experts from around the world for the project of the Elle & Vire brand of world-renowned French cheese and dairy company, Savencia Fromage & Dairy,
“It’s a big honor for me to be part of Elle & Vire Professionnel’s Chef Ambassador Program,” exclaims multi-awarded Chef Josh. “It will provide me with a platform to share more creative and delectable recipes with professionals, culinary students, and food enthusiasts while imparting the values Elle & Vire Professionnel stand for.”
“Of course, the chance to raise the Philippine flag in the international culinary scene is a welcome bonus,” adds the chef and restaurateur who’s a pioneer of the produce-driven food movement in the Philippines.
Chef Josh and the other Chef Ambassadors are expected to further intensify Elle & Vire Professionnel’s image and bring it closer to the market by conducting pastry and culinary demonstrations either physically or digitally and connecting with the public through their own social media platform.
They are also required to undergo seminars and training in Elle & Vire’s headquarters in Normandy, France, and immerse themselves in the brand’s standards and shared values – Taste, Origin, Nature, and Excellence.
Chef Josh has yet to set foot in Normandy due to the pandemic and instead had his virtual training with Michelin-starred Chef Sébastien Faré together with Elle & Vire Professionnel Pastry Chef Jonathan Ledger.
“We believe that Chef Josh, with his remarkable contributions to the Philippine culinary scene, would make an exceptional Chef Ambassador for the Philippines,” says Errol Rivera, Country Manager of Savencia Fromage & Dairy. “He will be an asset to the brand and for the Filipino food enthusiasts. We are excited to share the eight dishes he will create using Elle & Vire Professionnel’s cheese and dairy products.”
For more than 40 years, Elle & Vire Professionnel has been a reliable partner of gastronomy and pastry professionals, top international chefs, and prestigious training establishments such as Institut Paul Bocuse, École Pâtisseries & Gourmandises, and École de Boulangerie et de Pâtisserie de Paris.
The groundbreaking Chef Ambassador Program is the brand’s way to share its rich heritage with its global consumers. While remaining true to its roots and values, the brand, through the program, aims to be a more familiar name and be part of a global culinary and pastry experience.
Here in the Philippines, Savencia Fromage and Dairy’s seal of excellence can be sampled through the Elle & Vire Professionnel butter, creams, mascarpone, French cream cheese, and original American cream cheese. While the Elle & Vire Professionnel roster of products cater to the industrial segment such as restaurants, hotels, and other food businesses, the Elle & Vire brand carries cheese and dairy products available in supermarkets nationwide.
WATCH Chef Josh Boutwood’s first recipe creation for Elle & Vire Professionnel’s Chef Ambassador Program here.
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